Miller High Life ::: Cleveland

When the good folks at MillerCoors asked Studio Lyric to tag along and capture what happens when Windell and the gang roll into town, we jumped at the chance.  How fun to spend opening day with the Miller High Life crew.
The shoot was not without its production challenges – rain, crowded bars, loud bars…and “happy” [...]

Miller High Life ::: Two Simple Words

Miller High Life’s latest campaign touts “The Champagne of Beers” as a simple, honest beer that appeals to our collective common sense.  It just makes sense to pay less and get more, right?
This series of spots plays on “Windell-isms” – which have become such a popular part of our favorite delivery man’s repertoire.  Windell may [...]

HedgEye ::: Web Ads

The project ::: Web commercials for Hedgeye – a new investment website targeted at young investors.
The concept ::: Actor/comedian TJ Miller plays a young professional who has a dysfunctional relationship with his broker.
The work ::: The client had a very small window of opportunity because TJ was filming Yogi Bear in New Zealand.  We had [...]

Miller High Life ::: Superbowl 2010

The project ::: produce the web component to Miller High Life’s 2010 Superbowl ad
The work ::: on set with the Miller High Life team and the lucky (and deserving!) small business owners who were featured in the ad.
The concept ::: develop the stories of each individual small business owner to increase the impact of the [...]

Workout DVD ::: Pilates for Men

The project ::: a workout DVD created by world-renowned Pilates training center, Pilates Sports Center and Master Teacher Josh Smith.
The work ::: conceptual development, principal photography, and post production.
The concept ::: traditionally, Pilates has appealed to women more than men as a method of working out.  Pilates trainer Josh Smith has set out to create [...]

Coskata, Inc ::: PR Media

Bio-fuel technology developer Coskata, Inc. came to Studio Lyric for three needs – a PR Video emphasizing the availability and readiness of their technology, a B-Roll package, and a “highlight reel” designed to give select viewers an intimate look at their highly advanced systems.
We spent some time creating a thorough script with focused messaging and [...]

Free Green Can ::: PR Media

Dig Communications asked us to create an engaging video that presented the concept of Free Green Can, but also highlighted the unique design – with an emphasis on how beautifully the cans could integrate into a municipal setting.
This project was fun and challenging, but a highlight was that we got to lug the 100 pound, [...]

Miller High Life ::: BTS

MillerCoors is a good friend of Studio Lyric and we are always happy to work with the good folks in Milwaukee!  Another perk is working with the incomparable Windell Middlebrooks.  We have done several projects for Miller High Life – this is a Behind the Scenes reel of a spot for Miller High Life and [...]

USST, Inc ::: PR Media

Dig Communications requested a PR Video that would explain the technology behind the innovative company, USST, as well as showcase some of the heart behind the technology.  After a quick trip up to Sacramento to catch the VIPs and some nature shots, we were immediately in the bay to turn around this video in a [...]

Liane V ::: Music Video

Matrix Music and Planet Avalon Music asked us to create a music video as part of a presentation package to Universal Music.  The obvious purpose was to showcase Liane’s striking beauty and ability to move it, move it!  Liane is currently touring Southern Asia.

Meteor Balls ::: Lotto

The Meteor Balls concept – a man cannot escape his destiny.

Green Living Project ::: Africa

Green Living Project is a media company that produces content to promote green technologies & initiatives.  They also provide media channels to help create awareness of green projects created by corporations and governments.
This particular project highlights a program developed by the United Nations and the Rwandan government.  This program is responsible for creating a nearly [...]

Cantor Fitzgerald ::: Cantor Exchange Intro

We created a series of videos for Cantor Fitzgerald’s entertainment division.  These videos were used in conjunction with the demonstration and presentation of their new Cantor Hollywood Exchange – a market for trading stocks based on feature films.

Office Max & Peter Walsh ::: Live, 4 Cam Webcast

When the good folks at Office Max came to us with a creative brief outlining an idea for presenting a new product to the world by using social media (blogs, facebook, twitter, etc), we jumped at the opportunity.  The concept was compelling – reveal a new product straight to the people through a LIVE, invite-only [...]

Nicky Barot ::: Music Video

Once again, Planet Avalon & Matrix Music asked us to create a video for up-and-coming guitarist Nicky Barot.  The 14-year-old was on his way to Universal in NYC, and needed a well-rounded presentation package.